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Halloween Tips for Retailers
It’s time to prepare your store for the influx of Halloween shoppers! So how can retailers gear up for Halloween 2023?
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#1 Attract consumers with Halloween displays
Halloween window displays can attract passers-by to enter the store, while the aisle displays can encourage window shoppers to buy items.
#2 Promote discounted Halloween items with digital labels
Newton digital labels have a fully-graphic screen display and multi-colored blinking LED that retailers can use to indicate discounted Halloween items on the shelf.
#3 Give your shopping bags a Halloween design
Using shopping bags with spooky designs is both aesthetically pleasing and a way to spread brand awareness. Shoppers might also want to keep a reusable shopping bag with an eye-catching Halloween design.
#4 Handout free candies at the store entrance
Giving away candies to customers before and during Trick-or-Treat night might not directly increase Halloween sales, but it can increase brand loyalty and be beneficial in the long run.
#5 Publish Halloween posts online
Through social media, retailers can post Halloween sale announcements to inform people, hype target consumers, or do Halloween-related polls to predict customers’ buying behaviors.
Visit www.solumesl.com for more retail tips and information about digital labels!